How a racist beauty advertisement reinforced colonial ideas that present Blackness as abnormal in relation to whiteness.
![A man walks past a closed branch of Clicks after protests over an advertisement on its website in September [File: Reuters]](/wp-content/uploads/2020/10/2020-10-22T105508Z_1538348484_RC2MNJ9S6RFS_RTRMADP_3_CLICKS-GROUP-RESULTS.jpg?resize=270%2C180&quality=80)

Patel is known for leading the #StopRacismAtPretoriaGirlsHigh movement, and strongly advocates for decolonial thinking to abolish structural racism.
How a racist beauty advertisement reinforced colonial ideas that present Blackness as abnormal in relation to whiteness.
![A man walks past a closed branch of Clicks after protests over an advertisement on its website in September [File: Reuters]](/wp-content/uploads/2020/10/2020-10-22T105508Z_1538348484_RC2MNJ9S6RFS_RTRMADP_3_CLICKS-GROUP-RESULTS.jpg?resize=270%2C180&quality=80)